Biz Dev Boot Camp

Learn hands-on business development best practices and how to master lead management.

REGISTER NOW

Let’s Go from Good to Great

Biz Dev Boot Camp is the only Train-the-Trainer school that enables the attendee to actually produce results while learning. This class is designed to help the organization create the vision and culture needed for a Business Development practice to be profitable. Sharpen your team’s skills with Biz Dev Boot Camp.

“I had been to many but never have attended something like Biz Dev Boot Camp. Not only was the group educated, but we role-played and then actually made live phone calls for a couple hours every day! By the end of the second day, I had already generated three car deals for the store! Best hands-on automotive training I’ve ever been to!”

~ Michelle Paschall, Business Development Director, Sheehy Auto Group

It was great to attend your Boot Camp last week, I’ll freely admit that I’m one of those who enjoyed it. You and your staff did a great job of making the week move fast, keeping the information relevant and making the experience not only educational but entertaining as well.”

~ STEVE COAD, CUSTOMER RELATIONS MANAGER THOMPSON BUICK GMC CADILLAC

I wanted to let you know that last week’s training was a big hit! With Lawson’s experience in the industry and his perfected presentation skills, it could not have gone better. It built off of the success of the service side of the CCC, as well as the training received by our people in Huntersville."

~ DAN ROBERTSON, OPERATIONS MANAGER SMAIL AUTO GROUP

"All the Performance Coaches were very helpful with providing ideas on overcoming objections and stalls, and on customizing the script to make it work for You… In a learning environment, it is important to be prepared to make calls."

~ DOREEN FUNG BDM OPEN ROAD AUTO GROUP
BDC Managers and BDC agents make live phone calls

Drive Greater Growth

Biz Dev Boot Camp in the only train-the-trainer event designed to create the vision and culture needed for a Business Development practice to be profitable.

Learn More →

Master Lead Management

Attendees build their skills while actually producing business. Most attendees sell more cars in our workshop than what they would have at the dealership.

Learn More →
Lawson Owen helps dealers sell more cars with digital retail training and internet sales training

What You Will Learn

Digital Retail Strategies to engage, appoint, and sell more cars
Proven strategies and tactics to engage, appoint & sell
Digital Retailing process presented to dearlership management playbook
Playbook on lead management processes to convert more leads
dealership operation blue to generate more leads and sell more cars
Operation blueprint for generating leads and effective follow-up to drive growth
digital retailing training for business development department growth
Building customer and brand loyalty through a business development initiative
bdc boot camp attendees make like phone calls during BDC training sessions
Putting the theory to practice with live phone time

Who Should Attend

bdc skills training

Skills Training

BDRs / Agents
BDC Managers
eCommerce Directors
Fixed Ops Managers
General Managers
General Sales Managers
Internet Sales Managers
Marketing Directors
Salespeople
Service Advisors
dealership manager training, bdc manager training, internet sales manager training, dealership marketing training,

Management Training

BDC Managers
Dealer Principals
eCommerce Directors
Fixed Ops Managers
General Managers
General Sales Managers
Internet Sales Managers
Marketing Directors
CRM Managers

Seat Type

Staff Skills

3 DAYS (MON - WED)
Learn More →
Phone Skills: Fundamentals & Best Practices
Theory & Strategies to Appointment Setting
Objection Handling: What to Say when they say “NO”
Digital Communication Skills Training & Best Practices
Live Phone Time Calling your Leads

Management

4.5 DAYS (MON - FRI)
Learn More →
Phone Skills: Fundamentals & Best Practices
Theory & Strategies to Appointment Setting
Objection Handling: What to Say when they say “NO”
Digital Communication Skills Training & Best Practices
Live Phone Time Calling your Leads
Structure, Staffing & Pay Plan Models
Effective Lead Management & Process Design
Generating Leads through Proactive Campaigns
Creating & Building a Top Performing Team
Building Cross-Departmental Collaboration
Biz Dev Blueprint & Customized 90-day Action Plan
Service Drive Process Design (Service Only)
Menu-based Selling & MPVI Strategies to Drive Revenue (Service Only)

Executive Management

1 DAY (THURS)
Learn More →
Structure, Staffing & Pay Plan Models
Effective Lead Management & Process Design
Generating Leads through Proactive Campaigns
Creating & Building a Top Performing Team
Building Cross-Departmental Collaboration
Biz Dev Blueprint & Customized 90-day Action Plan
Service Drive Process Design (Service Only)
Menu-based Selling & MPVI Strategies to Drive Revenue (Service Only)

Upcoming Boot Camps

Sales

Service

Service Biz Dev Boot Camp - Feb 10-14th

Sales Biz Dev Boot Camp - Feb 17-21st

Agenda

9:00 - 9:15
• Welcome Attendees
• Boot Camp & Week Overview
9:15 - 10:00
• Attendee Introduction & Discussion or Individual Goals for the Week
10:00 - 10:15
• Introduction to the Success Journal
10:15 - 10:30
Break
10:30 - 12:30
• What is a BDC?
• Functions of a BDC
• 5 Steps to Success
• Understanding Your Physiology
• What Contributes to Poor Phone Skills
• Phone Skills: Best Practice
12:30 - 1:15
Lunch
1:15 - 1:45
• BDR Daily Goals & Expectations
• Minimum Performance Standards
• Priority of Calls
• Effective Messaging
1:45 - 3:00
• 8 Basic Steps to Outbound Calls
• Unsold Traffic: 5 Keys to Success
• Setting Solid Appointments
3:00 - 3:15
Break
3:15 - 3:45
 • BDC Central Introduction & Overview
3:45 - 4:15
 • Role Play Outbound-Unsold Traffic Calls
4:15 - 5:00
 • LIVE Phone Time/Recap
9:00 - 9:30
• Attendee Q&A
• Review Success Journal
9:30 - 10:30
• Review Outbound Calls
• Review UST: 5 Keys to Success
• Review Setting Solid Appointments
10:30 - 10:45
Break
10:45 - 11:15
• Role Play Outbound-Unsold Traffic Calls
11:15 - 12:30
• Live Phone Time
12:30 - 1:15
Lunch
1:15 - 2:00
• Objection Handling
2:00 - 3:30
• Live Phone Time
3:30 - 3:45
Break
3:45 - 5:15
• Internet: Key Indicators to Success
• Phone First Philosophy
• Response Time - Quality of Response
• 5 Steps To Constructing an Effective Email
• Review Phone First Script
• Initial Response Email
5:15 - 5:30
• Recap Day - End of Day
9:00 - 9:30
• Attendee Q&A
• Review Success Journal
9:30 - 10:30
• Internet: Key Indicators to Success
• Phone First Philosophy
• Response Time
• Quality of Response
• 5 Steps To Constructing an Effective Email
• Review Phone First Script
• Initial Response Email
10:30 - 10:45
Break
10:45 - 11:15
• Campaign Calls
11:15 - 11:30
• Role Play Outbound-Unsold Traffic & Internet Calls
11:30 - 12:30
• Live Phone Time
12:30 - 1:15
Lunch
1:15 - 2:45
• Phone Up Do’s & Don’ts
• Performance Expectations
• 5 Steps to Maximizing Phone Ups
2:45 - 3:00
Break
3:00 - 4:15
• Live Phone Time
4:15 - 4:30
• Attendee Final Q&A
4:30 - 5:15
• Boot Camp Final Exam
5:15 - 5:30
• Boot Camp Graduation and Certificate Handout
9:00 - 10:00
• Welcome Executive Attendees
• Discuss Boot Camp Success Stories and Results
• Attendee Introduction and Discussion on Individual Goals of the Day
10:00 - 10:15
Break
10:15 - 11:00
• Understanding a Business Development Initiative
11:00 - 11:45
• BDC Structure and Staffing
11:45 - 12:30
• Total Opportunity Management
12:30 - 1:15
Lunch
1:15 - 1:45
• Proactive Campaigns
1:45 - 2:45
• Managed Accountability
2:45 - 3:00
Break
3:00 - 4:00
• BDC Tracker
4:00 - 4:45
• Action Plan
4:45 - 5:00
• Recap Day / Weekend of Workshop

USA

Canada

Download Sales Boot Camp Packet
Download Sales Boot Camp Packet
Download Service Boot Camp Packet
Download Service Boot Camp Packet

Ready To Take The Next Step?

CALL US AT
1.800.265.1855
- OR -
CONTACT US